I am, it must be admitted, a bit of a food snob; I suspect most food bloggers, food geeks, and self proclaimed foodies are. There is nothing wrong with this attitude per se, at it’s most reasonable food snobbery is simply a manifestation of someone caring about their food, what goes into it, who made it, where it came from etc. A mindset that should surely be encouraged if it stops people mindlessly shovelling unknown, tasteless, highly processed, battery farmed, mystery meat meals into their bodies. With diet related illnesses now costing the NHS £13 billion every year we need to start being a little more discerning about the food we eat.
That, I hope you’ll agree, seems fairly reasonable, but there are times when food snobbery can be taken too far. There is a part of my brain that’s extremely reticent to say this but, not all pre-prepared food is bad. I may dream The Good Life middle class dream, of cooking from scratch, everyday, using food I’ve grown or reared myself; but for most people, myself including, that simply isn’t feasible. Batch cooking meals for the freezer, or carefully planning meals around a central base prepared at the weekend can of course help, but sometimes corners still have to be cut. I’m far from the only one who thinks so, in recent years St Delia herself has taught us How to Cheat at Cooking, while Jamie’s 30 Minute Meals and Nigella’s Kitchen both use shortcuts freely to get the meals out fast. Of course all have received some criticism, and not all of the shortcuts they make seem that justified (mince in a can Delia, really?) but they do still have a point.
So on occasion I will use jars of pesto, buy filled pasta and a ready made sauce, or raid the freezer for breaded fish, oven chips and peas. Yet despite all of this I remain wary of endorsing pre-prepared products in this space. It was therefore with some reticence that I accepted an invitation to join WORLDFOODS Fusion Taste Team. WORLDFOODS produce a range of pan-Asian pastes, sauces and marinades, which they state are “100% Natural, use fresh ingredients, food allergens free, gluten free, trans fat free, no genetically modified ingredients” and all products are suitable for vegetarians, vegans & coeliacs. This is all fantastic and certainly commendable, but it’s still not enough to ease my food snobbery. The real test for me can only come with how these products taste.
So I signed up, and shortly thereafter received a beautiful hamper in the post with a range of different bottles and jars, as well as some other lovely bits and bobs to aid in trying them out. WORLDFOODS have since been setting us challenges on a weekly basis to try out each of the products in turn. So far we’ve been through four challenges; Pad Thai, Ayam Percik, Tom Yum and Nasi Goreng. As ever I’ve been slightly slow at getting them written up but I’m far from the only one lagging behind and this week has subsequently been given as a “catch-up” week. I think the WORLDFOODS team may have realised that asking bloggers to work to a weekly schedule is a little like trying to herd cats.
Anyway, with that not so mini-rant out of the way I’ll post up the results of the first challenge:
WORLDFOODS Fusion Taste Team Challenge One – Pad Thai
This challenge used the WORLDFOODS Thai ‘Pad Thai’ Noodle Sauce. You can read the official challenge recipe here, which used prawns, with a vegetarian alternative suggestion of tofu, and the optional addition of a shredded omelette. Knowing that the boyfriend doesn’t eat prawns (shame – I love prawns) and not sure he’d eat tofu either I opted to use chicken thighs instead which I chopped into bite-sized chunks. Unable to imagine Pad Thai that didn’t feature egg I also added the shredded omelette. Finally, after forgetting to buy bean sprouts, I threw in some sliced red and green pepper to boost the veg content and make it a bit more colourful. As suggested I garnished with (very) roughly chopped roasted peanuts and squeezed over a wedge of lime.
And do you know what, despite my scepticism and the whole rant at the top of this post, this was actually really nice. Having never been to Asia I can’t comment on it’s authenticity, and I’ll admit it wasn’t as nice as the Pad Thai I used to get from the Tampopo noodle bar back in Manchester, but it did make a quick and simple tasty dinner.
I’ll get the other challenges posted up in the next few weeks as I battle through the May back-log, but you can also find more up to date posts from other members of the team on the WORLDFOODS Fusion of Flavours Facebook Page or by following @fusiontasteteam over on Twitter. In the meantime I’ll leave you with this brilliant video on how to make vegan Pad Thai, heavy metal style.
Thank you to WORLDFOODS for sending me a bottle of their sauce to try out for this blog post.